SWINETIME — EPISODE #94

Good Barns Have Great Growers

Communication That Drives Results
A SwineTime Podcast Series exploring the communication that drives pig performance.

Part 1 |  Episode #93: When Your Team Doesn’t Speak the Same Language

Part 2Episode #94: Good Barns Have Great Growers

What separates great growers from the rest? In Part 2 of the Communication That Drives Results series, Dr. Spencer Wayne is joined by swine producer Brandy Lanning of Three Lakes Livestock and Pipestone Veterinary Physician’s Assistant Erin McCoy to discuss one of the most important drivers of success in wean-to-finish production: communication.

From coordinating pig movements and managing health challenges to setting expectations and strengthening grower relationships, effective communication plays a critical role in barn performance. Throughout the conversation, Brandy and Erin share real-world experiences showing how strong communication between owners, growers, veterinarians, and consultants leads to healthier pigs, better teamwork, and improved production results.

The Importance of Growers in Swine Operations

Growers are the backbone of every barn. Their daily care, decisions, and attention to pig health make a measurable difference in:

  • Pig growth and performance
  • Barn efficiency
  • Overall farm success

Brandy shares her experience managing barns, training new growers, and keeping teams engaged. Dr. Wayne and Erin provide veterinary insights, demonstrating how effective communication and guidance support both pigs and people.

Setting Clear Expectations and Practical Training

A key theme throughout the episode is that successful communication goes beyond simply giving instructions. Managers and consultants cannot assume growers understand what needs to be done or why it matters. Effective training is:

  • Hands-on and practical
  • Continuous and supportive
  • Focused on both the task and the reasoning behind it

When growers understand the “why,” they take ownership of the “how.” That ownership builds confidence, improves consistency, and strengthens barn culture.

Motivation, Trust, and Data-Driven Decisions

The conversation also explores how communication builds trust. Recognizing effort, celebrating wins, listening to grower feedback, and maintaining open dialogue all contribute to stronger working relationships and long-term success.

Brandy and Dr. Wayne discuss how data related to pig health, growth, mortality, and feed efficiency can become a powerful communication tool. When growers understand how their daily actions impact performance, they’re more engaged in continuous improvement.

Key Takeaways for Pig Producers

Listeners will walk away with practical strategies to:

  • Improve communication with growers
  • Build stronger relationships across production teams
  • Train and motivate barn staff more effectively
  • Use data to drive better decisions and pig performance
  • Create a culture of accountability and continuous improvement

Whether you’re a contract grower, swine producer, farm manager, or production consultant, this episode demonstrates why good barns have great growers and how communication remains one of the most powerful tools for improving pig performance and farm success.

EPISODE GUEST

Brandy Lanning

Brandy Lanning is co-owner and operator of Three Lakes Livestock, a family-owned swine operation run alongside her husband and parents. Her experience working with growers has reinforced the critical role communication plays in building strong partnerships and driving production success.
EPISODE GUEST

Erin McCoy

Erin McCoy grew up on a 200-sow farrow-to-finish farm in southwest Minnesota. She joined the Pipestone team during high school and college, earning a B.S. in Animal Science from South Dakota State University in 2008. Today, she serves as a Veterinary Physician Assistant, supporting producers with her passion for pig production.

About SwineTime

PIPESTONE's mission is "Helping Farmers Today Create the Farms of Tomorrow." The SwineTime podcast was created for pig farmers and individual pork producers around the country. Hosted by Dr. Wayne, the podcast contains pork industry news, advancements in animal care, and how to enhance your productivity. Podcasts are available on Pipestone.com and your favorite streaming platform.

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